Which is better, ASB or MSCI?

On the Buffett-Fit framework, MSCI Inc. (MSCI) currently grades higher than ASB — 80/100 (A grade) vs 59/100 (D). That said, "better" depends on which framework you trust — ASB wins on none; MSCI wins on Warren Buffett, Benjamin Graham, Philip Fisher, Peter Lynch, Joel Greenblatt, Charlie Munger, and Terry Smith. The full pillar breakdown is on this page.

Should I buy ASB or MSCI?

This page is an educational comparison, not investment advice. Both ASB and MSCI are graded against the same Buffett 5-pillar framework (moat, earnings durability, management quality, financial health, valuation) plus six other documented investor frameworks. Read the side-by-side breakdown to see which one matches the criteria you care about most — and always do your own research before making any investment decision.

Is ASB better than MSCI for value investing?

On the Buffett-style value-investing framework, MSCI currently grades higher — 80/100 vs 59/100, a 21-point gap. The gap is driven by which pillars each stock passes; the table on this page shows moat, durability, management, financial health, and valuation side-by-side.

What's the difference between ASB and MSCI on Warren Buffett's framework?

Both stocks are evaluated on the same five pillars: economic moat (durable competitive advantage), earnings durability (consistent profitability), management quality (capital allocation), financial health (conservative balance sheet), and valuation (margin of safety). ASB currently scores 59/100 (D grade); MSCI scores 80/100 (A grade). The "Where each wins" section on this page breaks down which pillar each stock dominates.

Which has the stronger moat, ASB or MSCI?

Moat strength is one of the five pillars in the Buffett-Fit score on this page. ASB and MSCI are each scored on ROIC sustainability, gross-margin durability, and qualitative signals like brand strength, switching costs, network effects, and regulatory barriers. The pillar breakdown on this page shows the moat sub-score side-by-side so you can see which one has the more durable competitive advantage.

Which is more undervalued, ASB or MSCI?

Valuation is one of the five Buffett-Fit pillars on this page. Both stocks are scored on owner-earnings yield, price-to-intrinsic-value vs the underlying compounding rate, and the margin of safety relative to a conservative DCF. The valuation sub-score in the table below tells you which one currently trades at a more attractive price relative to its underlying business quality.

Are ASB and MSCI both Financial Services stocks?

Yes — both Associated Banc-Corp (ASB) and MSCI Inc. (MSCI) operate in the Financial Services sector. That makes this a direct sector-peer comparison, which is the apples-to-apples way to use the Buffett-Fit framework: the score weighs each stock against its sector's specific quality and valuation benchmarks (sector-relative bonus), so the cross-stock comparison isn't distorted by inter-sector base-rate differences.

Is this ASB vs MSCI comparison investment advice?

No. This page is an educational pattern-match against documented public frameworks (Buffett, Graham, Fisher, Lynch, Greenblatt, Munger, Smith), not personalised investment advice. The scores reflect how closely each stock matches each framework's documented criteria — they are not buy/hold/sell recommendations. Always do your own research and consult a licensed financial adviser for personalised advice.

Stock comparison

Associated Banc-Corp

MSCI

Scored across Buffett, Graham, Lynch and Greenblatt - plus a side-by-side metric table covering valuation, quality, growth and balance sheet.

ASB

Market cap

$4.65B

Sector

Financials

MSCI

Market cap

$42.85B

Sector

Financials

Overall winner

MSCI MSCI

Wins on the combined sum of fit scores across all four strategies. Per-strategy breakdown below.

Fit scores by strategy

Strategy	ASB	MSCI	Winner
Warren Buffett	59D	80A	MSCI
Benjamin Graham	44D	71B	MSCI
Philip Fisher	54C	82A	MSCI
Peter Lynch	46D	70B	MSCI
Joel Greenblatt	31F	80A	MSCI
Charlie Munger	53D	87C	MSCI
Terry Smith	52D	88C	MSCI

Side-by-side metrics

Metric	ASB	MSCI
Market cap	$4.65B	$42.85B
P/E (TTM)	9.3x	31.2x
EV/EBIT	14.8x	27.5x
ROIC (TTM)	6.45%	38.53%
Gross margin	59.41%	82.86%
Net margin	19.92%	40.74%
Revenue CAGR 5y	21.69%	11.29%
EPS CAGR 5y	6.31%	15.35%
Debt / Equity	0.9x	-
Dividend yield	3.39%	1.37%

Where each one wins

The metrics with the biggest gap between the two - sorted so the most decisive edges read first.

ASB leads on

P/E (TTM)9.3xvs 31.2x+70%
Dividend yield3.39%vs 1.37%+60%
Revenue CAGR 5y21.69%vs 11.29%+48%
EV/EBIT14.8xvs 27.5x+46%

MSCI leads on

Debt / Equity-vs 0.9x+137%
Market cap$42.85Bvs $4.65B+89%
ROIC (TTM)38.53%vs 6.45%+83%
EPS CAGR 5y15.35%vs 6.31%+59%

More like ASB

ASB vs ING.WA ASB vs PKO.WA ASB vs PEO.WA ASB vs SPL.WA ASB vs ICICIBANK.NS ASB vs V

More like MSCI

MSCI vs ING.WA MSCI vs PKO.WA MSCI vs PEO.WA MSCI vs SPL.WA MSCI vs ICICIBANK.NS MSCI vs V

Read the full Buffett-Brain analysis for ASB Read the full Buffett-Brain analysis for MSCI

Related on invest-like

Strongest Moat Highest ROIC Warren Buffett strategy Economic Moat

Key terms in this analysis

ROIC Free Cash Flow (FCF)Economic Moat P/E Ratio Margin of Safety Quality Score

Educational tool. Fit scores are deterministic projections from public financials onto each investor's published criteria - not personal recommendations or advice.

Stock comparison

Associated Banc-Corp

MSCI

Scored across Buffett, Graham, Lynch and Greenblatt - plus a side-by-side metric table covering valuation, quality, growth and balance sheet.

ASB

Associated Banc-Corp

Market cap

$4.65B

Sector

Financials

MSCI

Market cap

$42.85B

Sector

Financials

Overall winner

MSCI MSCI

Wins on the combined sum of fit scores across all four strategies. Per-strategy breakdown below.

Fit scores by strategy

Strategy	ASB	MSCI	Winner
Warren Buffett	59D	80A	MSCI
Benjamin Graham	44D	71B	MSCI
Philip Fisher	54C	82A	MSCI
Peter Lynch	46D	70B	MSCI
Joel Greenblatt	31F	80A	MSCI
Charlie Munger	53D	87C	MSCI
Terry Smith	52D	88C	MSCI

Side-by-side metrics

Metric	ASB	MSCI
Market cap	$4.65B	$42.85B
P/E (TTM)	9.3x	31.2x
EV/EBIT	14.8x	27.5x
ROIC (TTM)	6.45%	38.53%
Gross margin	59.41%	82.86%
Net margin	19.92%	40.74%
Revenue CAGR 5y	21.69%	11.29%
EPS CAGR 5y	6.31%	15.35%
Debt / Equity	0.9x	-
Dividend yield	3.39%	1.37%

Where each one wins

The metrics with the biggest gap between the two - sorted so the most decisive edges read first.

ASB leads on

P/E (TTM)9.3xvs 31.2x+70%
Dividend yield3.39%vs 1.37%+60%
Revenue CAGR 5y21.69%vs 11.29%+48%
EV/EBIT14.8xvs 27.5x+46%

MSCI leads on

Debt / Equity-vs 0.9x+137%
Market cap$42.85Bvs $4.65B+89%
ROIC (TTM)38.53%vs 6.45%+83%
EPS CAGR 5y15.35%vs 6.31%+59%

More like ASB

ASB vs ING.WA ASB vs PKO.WA ASB vs PEO.WA ASB vs SPL.WA ASB vs ICICIBANK.NS ASB vs V

More like MSCI

MSCI vs ING.WA MSCI vs PKO.WA MSCI vs PEO.WA MSCI vs SPL.WA MSCI vs ICICIBANK.NS MSCI vs V

Read the full Buffett-Brain analysis for ASB Read the full Buffett-Brain analysis for MSCI

Related on invest-like

Strongest Moat Highest ROIC Warren Buffett strategy Economic Moat

Key terms in this analysis

ROIC Free Cash Flow (FCF)Economic Moat P/E Ratio Margin of Safety Quality Score

Educational tool. Fit scores are deterministic projections from public financials onto each investor's published criteria - not personal recommendations or advice.